Marketing

TONIKTM

START-UP

Start-up companies

Marketing support for start-ups and marketing workers when it matters most: the start-up.

Goals

I support Start-Ups and Self-Employed Workers in structuring their commercial approach, both in marketing and business development, by implementing a clear, credible and sustainable strategy.


ALIGNER

  • Clarify vision, ambitions, positioning
  • Align marketing strategy and business plan
  • Reconnecting with one's impactful energy
  • Result: clarity


STRUCTURE

  • Prioritize the right strategies
  • Structuring a clear roadmap
  • Implementing strategic decisions
  • Result: direction


GET ACTIVE

  • Prepare your marketing channels and tools
  • Prepare your launch announcement
  • Develop developer mindset
  • Planning your content and traffic strategy
  • Result: momentum


DEPLOY

  • Taking one's place
  • Communicate regularly
  • Amplifier son influence
  • Create a visible and deliberate impact
  • Result: radiation


Contact me

The most frequent needs

COMPETITION REVIEW

  • Understanding market dynamics, finding your place in the game


POSITIONING

  • How do I position myself in relation to competitors (key advantages, messaging, pricing, product, experience, etc.)?


COMPANY NAME

  • Get a second look at the name, domain name, trademarks, etc.


BRAND IMAGE

  • Suggestions or feedback on the logo, colours, art direction, etc.


CONTACT POINTS

  • Validate the mechanics of contacting your company (local SEO, website, social media, etc.)


BASIC MARKETING TOOLS

  • Depending on the model and target audience, identify the basic "toolkit" needed to communicate with your target customers.


SITE WEB

  • Help in determining whether or not you need a website, the options, costs, and possible low-cost solutions


SOCIAL MEDIA AND CONTENT

  • Review the options regarding media choices, the minimum basics to put in place, content strategies and advertising tips.


CUSTOMER LISTS AND COMMUNICATIONS

  • Prepare the mechanics for monitoring and communicating with clients and prospects (CRM, EMAIL, surveys, etc.).


PROMOTION AND ADVERTISING & MEDIA RELATIONS

  • Align actions regarding the advertising plan, media relations, and the best tactics for reaching customers (cost vs. profitability).
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Why invest?

By working with me:

You can count on the experience of a seasoned executive marketing leader, but also an entrepreneur, who understands the reality and needs of Start-Ups and self-employed workers.

At the heart of my approach:

  • “KEEP IT SIMPLE”: Get to the point
  • Optimize budgets
  • Prioritize and structure projects in a clear roadmap
  • Unfurl your colours, step by step.
Plus d'information

PACKAGES

Tonik 1

2ND TACTICAL EYE

  • Second look at your existing or draft marketing tactics and tools: brochure, web page, email, advertisement, sales documents, etc.
  • Recommendations
  • Excludes production


Starting at $525 tax


Tonik 2

START-UP SUPPORT

  • (10) support meetings for the development of the sales and marketing plan and deployment steps
  • Recommendations
  • Excludes production


Starting at $1695 tax


Tonik 3

ABOUT THE PROJECT

  • Consulting support for the implementation of a project or marketing strategy.
  • Recommendations
  • Excludes production





Based on evaluation



Interested in one of these services?

Contact me!

Let's analyze together the best option for you during an exploratory meeting.

Schedule an appointment